Placement

I was just thinking that if cachaca brands really want to reach a wider audience they need to get hip-hoppers to start drinking it and rapping about it in songs and calling out brands. I'm sure there are lots of words that rhyme with Pirassununga. I'd like to volunteer my services as an ad director for the campaigns that follow. Here's a slogan I already wrote:

Cachaca- It's the Cachizzle!