September 2, 2007

Fly to Brazil

Stirrings came out with a Caipirinha mixer. When I made a joke about what a great scam Caipirinha mixers would be a month ago, I had no idea so many brands were rushing to fill this niche. But I guess it shows that a lot of people are banking on the Caipirinha to be the next Mojito and building drink accessories around it. Yesterday I was flipping through New York magazine to see a two-page spread for Delta that promotes nothing but their cocktail program. The in-flight cocktails are all made with Stirrings mixers, so maybe next year we'll able to get Caipirinhas in the air.

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2 Comments:

Blogger Brian said...

I guess this will be ok for some people, but I had a Leblon Caipirinha the other evening with limes and simple syrup and it just wasn't the same as muddling limes with actual sugar. Some things can't be replaced.

9/02/2007 05:07:00 PM  
Anonymous Anonymous said...

I was about to say -- is this any better than buying one of those fake plastic limes at the supermarket for like 1/10 the price?

Personally, I think it's fun to muddle! It's fun to do and to say!

9/02/2007 06:15:00 PM  

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